With all the technological improvements which were made to facilitate our lives. The more we have, the more we get dissatisfied, think about these times where TVs were not around; people used to read books, communicate and do outdoors activities. But at least a family could have a nice evening together watching TV.
Now, with all these new inventions such as mobile phones, Video On Demand (VOD) and all of the Over The Top (OTT) content, family members got isolated from each other doing what they please.
Everything could be used for good and bad purposes, even guns could be used to defend your family from an intruder, but we all know what they are used for the most.
Facebook is one of these modern means to keep you in touch with those who live away, I get it, it’s a noble cause, and I for one have stayed connected with many people whom I haven’t seen for ages, however, with great power, comes a great abuse of service.
“Social comparison” is what I’m looking for here. As per an article by Alice G. Walton on Forbes: “a new study in the Journal of Social and Clinical Psychology finds that not only do Facebook and depressive symptoms go hand-in-hand, but the mediating factor seems to be a well-established psychological phenomenon: “Social comparison.” That is, making comparisons, often between our most humdrum moments and our friends “highlight reels” – the vacation montages and cute baby pics – is what links Facebook time and depressive symptoms together”
Let’s put this social comparison into more practical examples:
- You have searched for your significant other your whole life, but for some reason, you haven’t found any, maybe you got dumped, cheated on, divorced, or maybe you just simply have never met them. When you see your friends’ activities on FB: they’re going into relationships, getting engaged, married, or having kids. Knock knock! Who’s there? Depression!
- You have worked your butt off and got stuck in 2×2 cubicles, while your peeps are getting promotions and scoring new titles and positions.
- You barely afford to pay your bills while they are touring the world or at least having a nice vacation now and then.
- You’re lonely and don’t have anyone to do anything with, maybe you’re far away, maybe you’re a refugee, who knows? But the simple fact that you have chosen a place where you don’t know anyone, can’t help seeing the people you used to know gathering and kicking it!
The examples are many, maybe you can relate, maybe you can’t (I salute you if you can’t!). But anyway, I’m just expressing my thoughts, I’m a marketing guy so I have a little bit of knowledge when it comes to psychology.
This subject is open for discussion anytime, so feel free to chip in!
Have a nice day!